Search results

  • Full text

  • Document type

    • Publication year

  • Organisation

Results: 29
Number of items: 29
  • Leenders, M. A. A. M., & Wierenga, B. (2008). The effect of the marketing-R&D interface on new product performance: The critical role of resources and scope. International Journal of Research in Marketing, 25(1), 56-68. https://doi.org/10.1016/j.ijresmar.2007.09.006
  • Leenders, M. A. A. M. (2008). On-line strategies for charities: The relative importance of charity accountability and website design. The E-business Review, VIII.
  • van der Wurff, R., & Leenders, M. (2008). Media organizational culture and innovative performance. In C. Dal Zotto, & H. van Kranenburg (Eds.), Management and innovation in the media industry (pp. 151-171). Edward Elgar.
  • Leenders, M. A. A. M., & Waarts, E. (2008). Strategic profiles and evolution of family businesses in the Netherlands. In V. Gupta, N. Levenburg, L. L. Moore, J. Motwani, & T. V. Schwartz (Eds.), Culturally-sensitive models of family business in Germanic Europe: A compendium using the GLOBE paradigm (pp. 160-183). Icfai University Press.
  • Leenders, M. A. A. M., & Voermans, C. A. M. (2007). Beating the odds in the innovation arena: The role of market and technology signals classification and noise. Industrial Marketing Management, 36(4), 420-429. https://doi.org/10.1016/j.indmarman.2005.10.004
  • Gemser, G., van Oostrum, M., & Leenders, M. A. A. M. (2007). The impact of film reviews on the box office performance of art house versus mainstream motion pictures. Journal of Cultural Economics, 31(1), 43-63. https://doi.org/10.1007/s10824-006-9025-4
  • Leenders, M. A. A. M. (2007). The music festival landscape in the Netherlands: From diversity to strategic cooperation. Faculteit Economie en Bedrijfskunde.
  • Leenders, M. A. A. M., Gemser, G., & Wijnberg, N. M. (2007). Why some award are more effective signals of quality than others: a study of selection systems. Cultural production in a global context: The worldwide film industries. In Proceedings of the Stern Business School Symposium 2007 Stern Business School.
  • Leenders, M. A. A. M., & Waarts, E. (2003). Family business evolution and competitiveness: The role of family orientation and business orientation. European Management Journal.
Page 3 of 3