Search results
Results: 33
Number of items: 33
-
Strycharz, J., & Segijn, C. M. (2024). Ethical side-effect of dataveillance in advertising: Impact of data collection, trust, privacy concerns and regulatory differences on chilling effects. Journal of Business Research, 173, Article 114490. https://doi.org/10.1016/j.jbusres.2023.114490 -
Strycharz, J., & Segijn, C. M. (2023). Consumer differences in chilling effects. In A. Vignolles, & M. K. J. Waiguny (Eds.), Advances in Advertising Research (Vol. XII): Communicating, Designing and Consuming Authenticity and Narrative (pp. 107-120). Springer Gabler. https://doi.org/10.1007/978-3-658-40429-1_8
-
Segijn, C. M., Kim, E., Sifaoui, A., & Boerman, S. C. (2023). When you realize that big brother is watching: How informing consumers affects synced advertising effectiveness. Journal of Marketing Communications, 29(4), 317-338. https://doi.org/10.1080/13527266.2021.2020149 -
Segijn, C., & Strycharz, J. (2023). The ethical ramifications of surveillance in contemporary advertising for the industry, consumers, and regulators: current issues and a future research agenda. International Journal of Advertising, 42(1), 69-77. https://doi.org/10.1080/02650487.2022.2114700 -
Tan, E. S., Timmers, M., Segijn, C. M., Opree, S. J., & Bartholomé, G. (2022). Challenges of enjoying morally ambiguous character drama: The Dexter case. In S. Willemsen, & M. Kiss (Eds.), Puzzling stories: The aesthetic appeal of cognitive challenge in film, television and literature (pp. 281-305). Berghahn Books. https://doi.org/10.3167/9781800735910
-
Boerman, S. C., & Segijn, C. M. (2022). Awareness and perceived appropriateness of synced advertising in Dutch adults. Journal of Interactive Advertising, 22(2), 187-194 . https://doi.org/10.1080/15252019.2022.2046216 -
Strycharz, J., Kim, E., & Segijn, C. M. (2022). Why people would (not) change their media use in response to perceived corporate surveillance. Telematics and Informatics, 71, Article 101838. https://doi.org/10.1016/j.tele.2022.101838 -
Strycharz, J., & Segijn, C. M. (2022). The future of dataveillance in advertising theory and practice. Journal of Advertising, 51(5), 574-591. https://doi.org/10.1080/00913367.2022.2109781 -
Segijn, C. M., & Voorveld, H. A. M. (2021). A first step in unraveling synced advertising effectiveness. International Journal of Advertising, 40(1), 124-143. https://doi.org/10.1080/02650487.2020.1778279 -
Segijn, C. M., Voorveld, H. A. M., & Vakeel, K. A. (2021). The role of ad sequence and privacy concerns in personalized advertising: An eye-tracking study into synced advertising effects. Journal of Advertising, 50(3), 320-329. https://doi.org/10.1080/00913367.2020.1870586
Page 2 of 4