Search results
Results: 67
Number of items: 67
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Zhang, D., Voorveld, H., & Boerman, S. C. (2023). Privacy Concerns Matter, Knowledge Does Not: Investigating Effects of Online Behavioral Advertising among Chinese and Dutch adults. Journal of Current Issues and Research in Advertising, 44(3), 392-410. https://doi.org/10.1080/10641734.2023.2199812 -
Boerman, S. C., & Smit, E. G. (2023). Advertising and privacy: an overview of past research and a research agenda. International Journal of Advertising, 42, 60-68. https://doi.org/10.1080/02650487.2022.2122251 -
Boerman, S. C., van Reijmersdal, E. A., & Rozendaal, E. (2023). Can an awareness campaign boost the effectiveness of influencer marketing disclosures in YouTube videos. Media and Communication, 11(4), 140-150. https://doi.org/10.17645/mac.v11i4.7050 -
Zhang, D., Boerman, S. C., Hendriks, H., Araujo, T., & Voorveld, H. (2023). A peak into individuals’ perceptions of surveillance. In A. Vignolles, & M. K. J. Waiguny (Eds.), Advances in Advertising Research (Vol. XII): Communicating, Designing and Consuming Authenticity and Narrative (pp. 163-178). (European Advertising Academy). Springer Gabler. https://doi.org/10.1007/978-3-658-40429-1_12 -
Vos, A. L., de Bruijn, G. J., Klein, M. C. A., Lakerveld, J., Boerman, S. C., & Smit, E. G. (2023). SNapp, a tailored smartphone app intervention to promote walking in adults of low socioeconomic position: Development and qualitative pilot study. JMIR Formative Research, 7, Article e40851. https://doi.org/10.2196/40851 -
Segijn, C. M., Kim, E., Sifaoui, A., & Boerman, S. C. (2023). When you realize that big brother is watching: How informing consumers affects synced advertising effectiveness. Journal of Marketing Communications, 29(4), 317-338. https://doi.org/10.1080/13527266.2021.2020149 -
Boerman, S. C., & Segijn, C. M. (2022). Awareness and perceived appropriateness of synced advertising in Dutch adults. Journal of Interactive Advertising, 22(2), 187-194 . https://doi.org/10.1080/15252019.2022.2046216 -
Boerman, S. C., Meijers, M. H. C., & Zwart, W. (2022). The importance of influencer-message congruence when employing greenfluencers to promote pro-environmental behavior. Environmental Communication, 16(7), 920-941. https://doi.org/10.1080/17524032.2022.2115525 -
Hermans, A.-M., Boerman, S. C., Veldhuis, J., & Decates, T. (2022). Cosmetic procedure intention and normalization among young adults: Evidence (not) to worry? Journal of Plastic Reconstructive & Aesthetic Surgery, 75, 2001-2018. https://doi.org/10.1016/j.bjps.2022.02.069
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