Public relations in Europe: A kaleidoscopic picture
| Authors |
|
| Publication date |
2001
|
| Journal |
Journal of Communication Management
|
| Volume | Issue number |
6 | 2
|
| Pages (from-to) |
166-175
|
| Number of pages |
10
|
| Organisations |
-
Faculty of Social and Behavioural Sciences (FMG) - Amsterdam School of Communication Research (ASCoR)
|
| Abstract |
Focuses on the Delphi research project, a part of the European Public Relations Body of Knowledge project, which questions the existence of a European authenticity of public relations. Description of the study design; Discussion on public relations as a professional management function; Conclusions.
|
| Document type |
Article
|
|
Permalink to this page
|
Back