The differential role of the media as an agent of political socialization in Europe

Declining political involvement of adolescents in western society has caused widespread concerns about the health of democracy in the future. This study investigates the role of the media in the formation of political attitudes and political mobilization of adolescents. Based on a secondary data analysis of the European Social Survey (N = 5657), the influence of exposure to news and entertainment content on political trust, signing petitions and consumer politics is assessed in a multi-level regression analysis. Additionally, the impact of the political and educational system on political attitude formation and civic engagement of adolescents is investigated. The results show a higher level of engagement in countries with a well-functioning democracy. At the individual level, news media exposure is positively related to engagement in consumer politics, whereas exposure to entertainment is negatively related to mobilization.