Televised advertising in the 2009 European Parliamentary elections: comparing campaign strategies and videostyles
| Authors |
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L.L. Kaid
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S. Adam
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M. Maier
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M. Balzer
|
| Publication date |
2011
|
| Host editors |
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M. Maier
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J. Strömbäck
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L. Lee Kaid
|
| Book title |
Political communication in European parliamentary elections
|
| ISBN |
|
| Pages (from-to) |
91-110
|
| Publisher |
Farnham: Ashgate
|
| Organisations |
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Faculty of Social and Behavioural Sciences (FMG) - Amsterdam School of Communication Research (ASCoR)
|
| Document type |
Chapter
|
| Language |
English
|
|
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