European communication monitor 2015: excellence in strategic communication: creating communication value through listening, messaging and measurement: results of a survey in 41 countries

Authors
  • R. Tench
Publication date 2015
ISBN
  • 9783942263344
Number of pages 134
Publisher Brussels: EACD/EUPRERA
Organisations
  • Faculty of Social and Behavioural Sciences (FMG) - Amsterdam School of Communication Research (ASCoR)
Abstract The ECM 2015 survey is based on responses from 2,253 communication professionals in 41 countries. Detailed analyses are available for 20 countries and different types of organisations (companies, non-profits, governmental, agencies). The study was organised by the European Public Relations Education and Research Association (EUPRERA) and the European Association of Communication Directors (EACD), supported
by partner Prime Research International.
Document type Report
Note June 2015
Language English
Published at http://www.zerfass.de/ECM-WEBSITE/media/ECM2015-Results-ChartVersion.pdf
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