Inside the Cult of Stefan Molyneux A Historical Exploration of Far-Right Radicalisation on YouTube

On June 29, 2020, YouTube removed 25,000 channels, including several prominent white supremacist figures such as David Duke, Richard Spencer, and Stefan Molyneux. While Duke and Spencer were generally well-known white supremacist figures, Molyneux specifically built his reputation on YouTube. The self-described philosopher has been labelled a cult leader spreading white supremacist ideas to millions of YouTube users, radicalising impressionable young men. The New Zealand Royal Commission also concluded that the Christchurch shooter watched and donated to Molyneux’s channel. Although watchdog organisations like the Southern Poverty Law Center extensively warned of Molyneux’s extremism, popular narratives about YouTube radicalisation still often focus on passive algorithmic pipelines and extreme cases of political violence. However, there is scarce empirical evidence on how audiences engage with problematic YouTube channels. YouTube’s current deplatforming efforts, by simply removing all data from public view, limit further critical analysis and understanding.